http://www.beyondbulletpoints.com/blog/?p=243 Beyond Bullet Points Sun, 15 Aug 2010 16:25:14 -0400 http://wordpress.org/?v=2.8.6 hourly 1 http://www.beyondbulletpoints.com/blog/?p=243&cpage=1#comment-14507 Conversations with Juice » Blog Archive » A Tale of Two Taters. Why Business is Better with a Back Story Wed, 24 Jun 2009 17:22:49 +0000 http://www.beyondbulletpoints.com/blog/?p=243#comment-14507 [...] We constantly create short hand narratives of the events in our lives. From personal profile pages on Facebook to corporate web sites, we’re sharing lots of information. But what’s often absent is a context, a sense of the person without it getting all too personal. A story is a great way to bridge the gap between the unfettered ickyness of too much info and the projection of a personable presence. The irony of the online networks that bind us together is that the realtime unfolding of our lives is less compelling than the constructed experiences we share. A story is profoundly human precisely because the doings and dilemmas of the individual have universal appeal. It is interesting that we (people, organizations, businesses) become more authentic versions of ourselves, not because of the facts we share, but because of the stories we tell. [...] [...] We constantly create short hand narratives of the events in our lives. From personal profile pages on Facebook to corporate web sites, we’re sharing lots of information. But what’s often absent is a context, a sense of the person without it getting all too personal. A story is a great way to bridge the gap between the unfettered ickyness of too much info and the projection of a personable presence. The irony of the online networks that bind us together is that the realtime unfolding of our lives is less compelling than the constructed experiences we share. A story is profoundly human precisely because the doings and dilemmas of the individual have universal appeal. It is interesting that we (people, organizations, businesses) become more authentic versions of ourselves, not because of the facts we share, but because of the stories we tell. [...]

]]> http://www.beyondbulletpoints.com/blog/?p=243&cpage=1#comment-4103 Meryl Evans Wed, 15 Oct 2008 16:02:50 +0000 http://www.beyondbulletpoints.com/blog/?p=243#comment-4103 Just found another good article on the topic: <a href="http://www.cincom.com/us/eng/expert-access/articles/sometimes_truth_doesnt_matter.jsp?elq=23A575F593C4416EA2FA4E7BE02907F1" rel="nofollow">Stories, Storytelling, Story-Selling in Business</a> Just found another good article on the topic: Stories, Storytelling, Story-Selling in Business

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